Oman: The Luxury Market Everyone Will Pretend They Discovered First

Let’s be honest. When most people think of Gulf real estate, they picture Dubai’s skyline, not Oman’s coastline. But that’s exactly why Oman is worth talking about now.

This is a luxury market that hasn’t been overrun by brokers shouting across Instagram Stories or investors bidding up a villa they’ve never seen. Yet. Oman is quietly pulling ahead with smart policy, beachfront inventory, and pricing that still feels like a win.

Surprising Stats That Shouldn’t Be This Surprising

• Price per square foot in prime Muscat: OMR 168 (~$437 USD)
  
  

• Luxury villa average: 4,800+ sqft for about OMR 430,000 (~$1.12M USD)
  
  

• Rental yields: 6% to 8% depending on strategy
  
  

• Luxury market growth: From $1.24 billion (2025) to $1.8 billion (2030 forecast)

• Foreign buyer trend: Britain, Saudi, and India have already caught on.
  

What’s Actually Hot (Besides the Weather)

Muscat

Coastal luxury villas in Al Mouj are giving Palm Jumeirah energy at a fraction of the cost,  with gated communities, yacht clubs, and branded residences.

Salalah

The monsoon hideaway you didn’t know you needed. Think mountain mists, boutique resorts, and lush hills that feel more Bali than Gulf.

Branded Residences

Six Senses, Kempinski, and a few “shhh don’t tell anyone yet” brands are quietly moving in. Serviced, hands-off, rental-ready. Very OGA-approved.

The Catch (Because You’re Too Smart Not to Ask)

• Some projects overpromise and underdeliver
  
  

• Liquidity is thinner than in bigger markets
  
  

• Not everything with “sea view” in the listing actually has a sea view
  
  

The OGA Perspective

At One Global Advisory, we track under-the-radar markets early; not after they go viral. Oman offers that rare combination of value, privacy, and long-term potential.

It’s early. It’s elegant. It’s waiting.

Reach out for access, insight, and our full due diligence process.